“Brat” replaces “artificial intelligence”: Collins Dictionary defines the main word of the year
1 November 16:35The Collins Dictionary of the English language has recognized “brat” as the main word of 2024. This was reported by the publication UP.Life with reference to the Collins Dictionary website, Komersant ukrainskyi informs.
This choice was made in honor of the popular album and cultural phenomenon created by singer Charli XCX.
What is BRAT?
As explained on the Collins Dictionary website, a brat is a confident, independent, daring person who has a hedonistic attitude to life.
In Ukrainian, this word can be translated as “tomboy,” “daredevil,” “rebel,” “mischievous” or “naughty person.”
“Inspired by Charli XCX’s album, brat has become one of the most talked about words of 2024. It’s not just a hugely successful album, but a cultural phenomenon that has resonated with people around the world, and brat summer has established itself as an aesthetic and a way of life,” explained the compilers of the Collins Dictionary.
Where did the word BRAT come from?
Brat is the title of Charli XCX’s sixth studio album, which since its release in June 2024 has gained popularity not only for its original tracks but also for its remixes, the BBC reports.
According to Charli XCX herself, brat is a girl who has breakdowns, but she is honest, straightforward, and “a little unstable,” loves to party and sometimes does something stupid.
Later, the ordinary album title grew into a cultural movement and lifestyle, and the green album cover with one word gave rise to a whole wave of memes.
It’s also worth recalling that in 2023, Collins Dictionary named “artificial intelligence” as the word of the year, adding to this choice the explanation that “a revolutionary language model based on artificial intelligence burst into the public consciousness in late 2022, impressing with its ability to mimic natural human speech.”
And in 2022, Collins Dictionary chose the word “permacrisis” to describe “a prolonged period of instability and danger.” Collins Dictionary highlighted this word as it relates to the current crises facing the UK and the world.